YouTube adds 4K streaming, VP9 gets strong support
Google is starting the yearwith a bang by announcing support for 4K streaming on its popular video service, YouTube. This will be made possible by using its open and royalty-free video compression standard called VP9.
While the news is exciting, Google is particularly happy that the VP8 successor is finally getting the attention it deserves. You may recall that Google had plans of using the VP8 video code as the default format for plugin-free video streaming. But unfortunately, Google didn't have enough hardware support.
Today, however, Google is announcing a list of hardware partners for VP9. Hardware partners include Samsung, Sharp, Toshiba, ARM, Intel, Broadcom, and Marvell.
Francisco Varela, the global director of platform partnerships at YouTube, says that the use of the codec will not only allow YouTube to stream 4K resolution, but it will also minimize the amount of bandwidth needed to stream HD videos by half.
While Varela says that we won't be seeing TVs supporting VP9 this year, they should ship by 2015. He added that VP9 will also arrive on moble devices and PCs first.
Gene Ryan Briones Gene Ryan Briones (Google+) is a technology journalist with a wide experience in writing about the latest trends in the technology industry, ranging from mobile technology, gadgets and robots, as well as computer hardware and software.
The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.
The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.