German car maker Audi is back again at the Super Bowl 2014. The Audi Super Bowl 2014 commercial will feature the all-new Audi A3. The 60 second spot marks the seventh consecutive Super Bowl ad for Audi. The Audi Super Bowl 2014 Ad will air in the first in-game break after the 3rd quarter kick-off, in the final position of the advertising break.
“We’re excited to once again return to America’s biggest advertising stage, the Super Bowl, for our seventh consecutive year,” said Loren Angelo, Director of Marketing for Audi of America. “As one of the most highly-anticipated viewing events of the year, the Super Bowl is the perfect venue to launch the all-new, technology-advanced Audi A3, set to be a game changing vehicle for Audi in the U.S.”
The all-new Audi A3 lineup begins with the A3 sedan, which goes on sale in the spring of 2014. The A3 sedan plays a pivotal role in the soon to be expanding Audi A3 family and will be priced from a base MSRP of $29,900. It will be joined later in the fall of 2014 by the Audi A3 Cabriolet, A3 TDI clean diesel sedan, the high-performance S3 sedan and in early 2015, the A3 Sportback e-tron® gasoline electric plug-in hybrid (PHEV). The Audi A3 family breaks the boundaries and raises the bar as to what is expected out of entry-level luxury vehicles. The A3 marks the first time that an A-segment vehicle will offer MMI technology, Audi drive select, 4G LTE connectivity and Bang & Olufsen audio.
Last year, Audi posted its Super Bowl spot, “Prom,” to its Youtube page along with three alternate endings prior to the game and allowed viewers to choose how they wanted the ad to end. The Audi Super Bowl 2014 ad is expected to be one of the best Super Bowl car ads based on Audi's track record.
Super Bowl 2014 will take place in New Jersey on February 2, 2014. The big game will be played in the Metlife stadium in East Rutherford. It will be the first outdoor, cold-weather Super Bowl. We will again bring you full coverage of the Super Bowl Ads in our Super Bowl Hub and on Super Bowl Ads for Geeks.
Watch the Super Bowl 2013 Ads online.