Microsoft Changes SkyDrive to OneDrive Under Sky Broadcasting Group Trademark Settlement
Microsoft was in court a while back against Sky Broadcasting Group over a trademark that Sky holds in Britain. Microsoft has been offering cloud storage and other services under the SkyDrive brand. The catch was that in Britain, Sky Broadcasting has a trademark on that term.
As part of the settlement with Sky Broadcasting, Microsoft has unveiled the new name for its cloud service according to SMH. The Microsoft offering formerly called SkyDrive will now be known as OneDrive. OneDrive was unveiled this week and Microsoft says that the new name conveys the mission of the service.
"We know that increasingly you will have many devices in your life, but you really want only one place for your most important stuff," Microsoft wrote. "We believe the new OneDrive name conveys the value we can deliver for you and best represents our vision for the future."
The agreement between Sky Broadcasting and Microsoft gave the software firm a "reasonable" period to effect a transition to a new brand. Microsoft says that the OneDrive brand is coming soon; it's unclear when the full transition will occur.
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