In 2008, an analyst at the Charter Equity Research informed New York Times that Apple may not be able to sell a colossal number of iPhones given that its competitors, such as Nokia were doing far better. The initial goal of Steve Jobs was to sell 10 million iPhone when the analyst, Edward Snyder was interviewed. Snyder further remarked that Nokia had sold more phones than Apple was able to in a week. In retrospect, when one evaluates Snyder’s comment it seems that he was completely wrong! Steve Jobs had estimated it correctly when Apple had sold 12.8 million units.
Eventually in February 2011, Apple was able to sell its 100 millionth iPhone. This marked four years since the first iPhone went on sale. A year later, Apple’s flagship phone was able to reach sales worth of 200 million. Before 2012 was about to end (and the world allegedly), Apple reached sales of up to 300 million units.
Following this, Apple consistently attained success through its iPhone as July 2013 marked the sale of the 400 millionth Apple iPhone. As of now, in March 2014 estimates show that the sales of Apple iPhones have gone up to 500 million units- an astoundingly impressive figure. At the end of the current year, it is even expected that sales may 600 million units.