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Apple’s Sapphire iPhone Costs Could Be Lower Than Expected

Aug 15 2014, 1:32pm CDT | by , in News | Apple

Apple’s Sapphire iPhone Costs Could Be Lower Than Expected
 
 

Apple has some tricks up its sleeves which can reduce the manufacturing costs of producing sapphire screens

The sapphire display attached to the front panel of the iPhone 6 is surely one of the most highly anticipated features of the upcoming Apple smartphone and though we clearly saw its merits over the previously used glass, we also saw the demerits in the form of higher prices. It was quite evident that Apple was planning to add the sapphire display to its pricier range of the iPhone 6 models. But this also has to mean that Apple would get enough supply as reported by the WSJ.

Some analysts have pointed out that Apple would be forced to increase the prices of its next gen smartphones due to the incorporation of the sapphire element but some opposite views are also in place which suggests that the reason for the iPhone 6 getting more expensive should be the larger screen size and not the sapphire element alone.

So this clearly indicates that the 5.5 inch phablet version would be more expensive. We have also been hearing about the iWatch which is going to feature the sapphire glass for its display but we hardly doubt that Apple will keep it too expensive because the smartwatch market at the moment is heavily crowded with so many competitors and it would be unwise to raise the price of the iWatch well above them.

Some analysts known for watching over the Apple community for long have not initially supported the idea of Apple replacing Gorilla Glass with sapphire as the main material for its screens. According to them, it would not be reasonable for Apple to go for sapphire because it would simply not suit cost estimates of Apple. If Apple earlier had manufacturing cost of $30 per screen, it could increase by almost three times more if the sapphire is to be used. However, this wasn’t a very clever assumption to make since Apple had some tricks playing in. And after consulting materials and industry experts, we have come to the conclusion that Apple knows well how to make use of these tricks to offset the cost of manufacturing sapphire displays.

Apple has been preparing well for its plans involving the iPhone 6 and last year it got down to work with sapphire manufacturer GT Advanced to begin ramping up production of the material. This was apparently a very smart move on Apple’s behalf since GT Advanced acquired another company called Twin Creeks Technologies, which has come up with the a wafering process called ‘Hyperion’ which is significantly reducing the costs associated with making the sapphire screens. Combine this with with Apple’s own patent on sapphire laminates. So Apple is going to keep the costs down by using cheaper laminates at the base and sapphire for the top coating.

 

source: techcrunch

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