The Kmart Layaway 2014 program has already started. Kmart also a runs a funny TV ad promoting the program titled "Kmart Not a Christmas Commercial." Watch below.
Kmart and Sears offer layaway year-round, and are the only general merchandise retailers where layaway is available nationwide, both online and in-store. It is still though a bit early to talk about Christmas shopping. On the other hand, according to the National Retail Federation, nearly 40% of Americans begin holiday shopping before Halloween. Kmart says that they know it's early but that is exactly when smart shoppers start thinking about using layaway for the holidays.
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Kmart released a witty commercial that is making fun of the situation. Watch the Kmart Not a Christmas Commercial below.
Kmart is offering until September 20th No Money Down Layaway. Offer valid only on new Kmart Layaway contracts initiated by Members through 9/20/14. No down payment required at contract initiation. One penny down payment required online.
Shop Your Way members earn points on layaway purchases, and membership are free. For more information on layaway visit www.kmart.com/layaway.
See also the Walmart Layaway 2014 program that also is already available.