Major NFL Sponsors Displeased With Recent NFL Actions

Posted: Sep 16 2014, 6:30pm CDT | by , in News


Major NFL Sponsors Displeased With Recent NFL Actions
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Anheuser-Busch Releases Critical Statement of NFL's Handling of Ray Rice and Adrian Peterson.

The parent company of the NFL has come out with an official statement after staying silent over the last 9-days on the current domestic abuse problems the league is facing.

Anheuser-Busch, released a statement in which they stated that the company is disappointed with the recent handling of the NFL's controversial problems that have arisen from Ray Rice's domestic abuse video, along with the allegations that Adrian Peterson took a switch to his 4-year-old son that left cuts and lacerations on his body.

"We are disappointed and increasingly concerned by the recent incidents that have overshadowed this NFL season," a representative for Anheuser-Busch said in a statement. "We are not yet satisfied with the league's handling of behaviors that so clearly go against our own company culture and moral code. We have shared our concerns and expectations with the league."

McDonald's, Visa and Campbell Soup Co. say they have also voiced similar concerns to the league.

Later Tuesday afternoon, the NFL responded to Anheuser-Busch's remarks.
"We understand. We are taking action and there will be much more to come," NFL spokesman Brian McCarthy said.

Anheuser-Busch has been the exclusive beer advertiser of Superbowl broadcasts for the last 28 years and spends $200 million a year in rights fees and advertising during the regular and playoff season.  The company has spent over $149 million in advertising from 2009-13 in Superbowl ads alone over the past few years.

McDonald's also joined Anheuser-Busch on Tuesday to issue a similar statement, saying "we have questions surrounding these evolving situations and are closely monitoring as the appropriate parties investigate these matters," The company added it has "communicated our concerns to the league, and we expect it to take strong and necessary actions to address these issues."

Earlier on Monday, Visa said domestic violence in any form is unacceptable and has no place in the NFL and society.

"As a long-standing sponsor we have spoken with the NFL about our concerns regarding recent events, and reinforced the critical importance that they address these issues with great seriousness."

PepsiCo was one of the first sponsors to come out last week with a statement that read, "Domestic violence is completely unacceptable," a spokesman for the company said in a statement. "We are encouraged to see the NFL is now treating this with the seriousness it deserves."

While most of the league’s sponsors have voiced disapproval for the recent events, they have given no indication they are going to pull their sponsorships for the time being.  The Radisson hotel chain pulled its support Monday for the Vikings program Monday.

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The Author

<a href="/latest_stories/all/all/37" rel="author">Jason Brumett</a>
Jason Brumett brings you the latest news across all interest topics for the geek mind.




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