Famed country singer, Willie Nelson is to introduce his personalized brand of marijuana titled 'Willie's Reserve' in the market. The states where the drug is legal will be where he will concentrate his efforts.
Willie Nelson is looking forward to entering the bong and weed business a la Bob Marley’s heirs. He is known to smoke it himself and would now like to extend the courtesy to others desirous of inhaling the mildly intoxicating vapors of the soft-core drug.
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Willie is a rich man and known for his country songs which his myriad fans rock to with enthusiasm and energy. He is into his 80s and yet he has the will power and tenacity of a rambunctious kid. W
illie is willing to start an enterprise of selling weed titled Willie’s Reserve. According to The Daily Beast, Marijuana, which Willie will produce, market and distribute, will be something not illegal but close to vintage champagne.
Willie has always been a drug fiend of sorts. Yet by now society too has softened under the pressure from various quarters and is allowing marijuana usage in a number of states in the US. Willi is going to have stores and shopping centers selling the stuff under several guises. It is a sort of anti-hypermarket strategy that might just work in the long run.
In a manner similar to a grocery store or local hardware hub, Willie’s shops will be personalized and will give individualized treatment to the locals who will frequent them for their daily prescribed fix. Like a health food nexus has its diversified range of eatables, so Willie’s weed samples will come under many rubrics and genres.
As for the quantity of the stores, it depended on how business progressed with the passage of time. If things burgeoned and flourished, then a lot of outlets may lie in the cards. States such as Colarado, Washington and Alaska are the main provenances for the enterprise.
Willie has his business partners too who will help him make the tough and important decisions regarding the marijuana marketing. Willie has been arrested several times in his lifetime for possession of marijuana.
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He knows the fresh air of freedom that one feels one is breathing when the restrictions on possession of the weed are lifted. What was thought of as a crime once upon a time is a sweet pleasure today thanks to the legalization and tolerance efforts by pressure groups and lobbyists.