The Korean car maker is for the first year an official NFL sponsor. Hyundai willl air two Super Bowl ads.
The Super Bowl 50 will be big, very big. CBS knows that and charges reportedly a record-breaking $5 million for a 30 second ad slot. Hyundai announced that they Korean car company will run two 30 second Super Bowl 50 ads. Unless they got a discount, there just went $10 million.
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Super Bowl 50 is Hyundai's first year as an official NFL sponsor. Hyundai is a regular Super Bowl advertiser, but they took a break last year. In 2014, the car maker ran two Super Bowl ads. One starred Johnny Galecki from Big Bang Theory and Richard Lewis.
The two 30 second Hyundai Super Bowl 2016 ads will air before halftime. Hyundai will air a 60 second commercial in the pre-kick slot.
"It's fitting that our most strategic Super Bowl marketing program ever at Hyundai is happening during Super Bowl 50 and what is anticipated to be the most-watched TV event of all time," said Dean Evans, chief marketing officer, Hyundai Motor America. "Our entire marketing team, both internally and at the agency, is hard at work developing the integrated campaign that includes four new ads and bringing attention to some of the dynamic vehicles and technologies that make up Hyundai's lineup in a fun and engaging way."
As official sponsor of the Super Bowl 50, Hyundai will have a fleet of more than 400 Hyundai vehicles serving as promotional cars throughout Super Bowl week in the San Francisco Bay Area.
We will again report about the Super Bowl 2016 ads as in past years. See the Super Bowl 50 Ads first here on I4U News.
Super Bowl 50 will take place on February, 7 2016, in Santa Clara, at the Levi's Stadium. The stadium is the home of the home of the San Francisco 49ers. Super Bowl 50 will be topping all previous Super Bowl's because of the anniversary.
Marketers are flocking to Super Bowl 50 and it will be a huge TV event. CBS is the lucky TV network to broadcast Super Bowl 50. The Super Bowl 2016 game will be preceded by a weeklong series of public events held throughout the Bay Area. The Super Bowl City fan village, the NFL Experience and the Media Center will be hosted in San Francisco.
The Super Bowl 50 Halftime Show has not yet been announced.
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Read the latest Super Bowl 50 News.