A 30 second Super Bowl Ad slot reached $5 million this year. Some advertisers will even pay more than that. CBS is betting on it.
The Super Bowl 50 is in two month and CBS could sell out all advertising slots for the Big Game a long time ago, but the network is holding back ad slots. CBS President and CEO Les Moonves told investors yesterday that CBS is betting on getting last minute advertisers to pay "north of $5 million" for a Super Bowl 50 ad slot.
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"As you get closer and closer to the game, there's going to be some advertiser who has to be in the Super Bowl," said Moonves at the UBS's annual Global Media and Communications Conference in New York according to AdWeek.
The confirmed eleven Super Bowl 50 advertisers so far did everything right and got ad slots while they were still "cheap".
Super Bowl 50 will take place on February 7, 2016, in Santa Clara, at the Levi's Stadium. The stadium is the home of the home of the San Francisco 49ers. Super Bowl 50 will be topping all previous Super Bowl's because of the anniversary. Marketers are flocking to Super Bowl 50 and it will be a huge TV event.
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CBS is the lucky TV network to broadcast Super Bowl 50. The Super Bowl 2016 game will be preceded by a weeklong series of public events held throughout the Bay Area. The Super Bowl City fan village, the NFL Experience and the Media Center will be hosted in San Francisco. Read the latest Super Bowl 50 News.