Academy Awards Sues Over Oscar Gift Bags Publicizing

Posted: Feb 19 2016, 9:40am CST | by , in News | Latest Celebrity News


Academy Awards Sues $200000 Oscars Gift Bags
Getty Images
  • Academy brings Lawsuit against Company for publicizing Oscar Gift Bags

The Academy Awards heads have brought a lawsuit against a marketing company for publicizing Oscar gift bags.

A marketing company is being targeted by the Academy Awards heads for ruining the reputations of the Oscars. The issue is the promotion of tall tales and rumors regarding the contents of the gift bags given out at the Oscars.

This is not about racial discrimination. It is about gift bag contents of a questionable nature. Lash Fary, a marketing company was brought to the court room in California by the heads of the Oscars. 

The company essentially engages in product advertising via celebrity links. The Oscar organizers say they have no agreement with the makers of the gift bags that get given out at the Academy Awards show each year.

According to THR, the stuff found in the gift bags includes vapes and vibrators among other things. The defending party is on the contrary mixing up two entirely separate things: consumers and taglines. Many huge media outlets such as TMZ, Glamour and The Telegraph have been guilty of getting hooked on this promo hype.  

Some of the fashion magazine articles and newspaper headlines were also confusing the gift bags with the Oscars which was such a shame. The Oscar heads decided to settle this confusion once and for all.

It was categorically declared that the gift bags have nothing to do with the Academy Awards and that they are a separate thing pursued by another company.

A few weeks were spent in limbo before the lawsuit was brought against the company which deals in purely con-man marketing tactics. It is 2016 and the company is back to its old tricks after a brief interregnum of lying low. 

The company is just a hired agency and does not have any official links with the Oscars. The false connection between the two must be shouted from the rooftops.

A spate of articles about Oscar gift bags with their questionable contents, some of which were hilarious to begin with, began to appear in all sorts of print media.

This of course was ruining the reputation of the Oscars. A tipping point was reached and now the Academy Awards heads are fighting back against this shameless company.

Suing the company may lead to a large payment in the form of compensation for damages incurred by the execs of Tinsel Town.

You May Like


The Author

<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
Sumayah Aamir (Google+) has deep experience in analyzing the latest trends.




Leave a Comment

Share this Story

Follow Us
Follow I4U News on Twitter
Follow I4U News on Facebook

You Also Like


Read the Latest from I4U News