Michael Kors Access Smartwatch Announced At Baselworld 2016

Posted: Mar 17 2016, 2:27pm CDT | by , Updated: Mar 17 2016, 2:31pm CDT, in News | Technology News


Michael Kors Access Smartwatch Announced at Baselworld 2016

Designer label Michael Kors adds an Android Wear smartwatch to its watch collection.

Michael Kors announced at the Baselworld 2016 a smartwatch. This fall, the fashion brand will introduce a new wearable technology accessories line, beginning with the Michael Kors Access display smartwatch. The launch is geared towards the fashion-focused consumer and features a smart timepiece that focuses on glamorous style and innovative design from a leader in luxury fashion.

Designed to show that technology and social connectivity should be seamless, the Michael Kors Access line proves that access can be both glamorous and effortless.

“I’m in the business of making people’s lives easier through fashion,” says Michael Kors. “I thought, ‘Why can’t tech accessories be chic and glamorous?’ You wear them every day. After all, technology is impacting life more and more. It should reflect your personal taste as much as anything else, but it should also give you access to all the experiences that you want.”

Michael Kors Access smartwatches offer customizable features:

  •     Exclusive Michael Kors display faces, which change with a swipe—whether it’s a digital chronograph design for the gym or glittering, animated pavé for night
  •     Interchangeable leather and silicone wristbands
  •     Glamorous versions for women and sporty versions for men

"Our brand is built on giving our customers what they want for their 24/7, fast-paced lifestyle,” says John Idol. “We know they’re busy and need to be connected. We’re now offering them a smartwatch that lets them have access to a world of glamour, escape and adventure.”

The Michael Kors Access smartwatch will retail starting at $395 USD and will be available in Michael Kors stores, MichaelKors.com and select department and specialty stores in fall 2016. 

Michael Kors Access smartwatch is selling at an affordable price and is not following the exclusivity that Tag Heuer for instance puts on its smartwatch via the extreme high price. Watch below the Michael Kors Access commercial the brand released today.

Baselworld 2016 expects 150,000 visitors over the coming week including about 4,000 journalists from around the world. Read all Baselworld 2016 News and our Baselworld 2016 Highlights report.

You May Like


The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.




Leave a Comment

Share this Story

Follow Us
Follow I4U News on Twitter
Follow I4U News on Facebook

Read the Latest from I4U News