CES 2017: Under Armour Founder And CEO Kevin Plank Confirmed For CES Keynote

Posted: Oct 4 2016, 12:42am CDT | by , in News | CES


CES 2017: Under Armour Founder and CEO Kevin Plank Confirmed for CES Keynote
Photo Credit: Getty Images

The CES 2017 keynote speaker line-up begins to shape.

The CES 2017 is still several months away, but you actually should already book your flights and hotel rooms now for the crazy tech show. CES 2017 will run January 5-8, 2017 in Las Vegas.

The Consumer Technology Association (CTA) today announced that Under Armour Founder and CEO, Kevin Plank, will take the CES 2017 keynote stage. Kevin Plank's keynote will take place on Friday, Jan. 6, 2017 and will focus on how technology is shaping athletic performance and lifestyle now, and in the years to come.

"Kevin Plank is a true innovator," said Gary Shapiro, president and CEO, Consumer Technology Association. "His story began as a college football player whose dislike of sweaty cotton t-shirts led to the founding of what is now one of the fastest growing athletic performance companies in the world. He continues to innovate by putting technology front and center at Under Armour. The company's participation in CES underscores the ever-expanding breadth of our show and the consumer tech industry overall. We can't wait to welcome Kevin to our keynote stage and hear what he has in store for a company that has already invested close to $1 billion in bolstering the digital health and fitness communities." 

Plank has spent the last 20 years outfitting athletes in some of the world's most innovative performance apparel, footwear and equipment. What began as a startup in his grandmother's basement is now a global company on track to reach nearly $5 billion in revenue by the end of 2016. 

Under Armour shared its vision for Connected Fitness at CES 2016 with the launch of UA HealthBox, a suite of products designed to help athletes gain insight into their health, reach their goals and perform better. The company plans to take that focus a step further this year based on the input of the 185+ million members of its digital health and fitness community - the largest of its kind in the world.

The sports and fitness world is one where an athlete's success hinges on milliseconds and millimeters; 95 companies that mirror Under Armour's dedication to fitness and sports performance will exhibit in the Sports, Fitness and Health marketplaces at CES 2017.

The CES is kicking off each year in consumer electronics. Manufacturers show their new products that will be in store that year. The big CES 2017 trends will be drones, virtual reality, 8K TVs, invisible wearables, IoT and more. More CES 2017 News.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.




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