Verizon Signs 5 Year Bing Deal

Jul 6 2009, 2:20pm CDT | by Robert Evans

Microsoft has launched another daring assault as part of their ongoing war with Google. They've signed an agreement with Verizon to provide Bing to all Verizon customers. Bing will now come pre-loaded on Verizon phones, and the default portal for all of their browsers will contain a Bing search box.

This agreement was first announced back in January, before anyone even knew what Bing was. The actual partnership between Bing and VZW began last month, and Microsoft's search engine saw an enormous, immediate boost in traffic as a result.

Partnering with Verizon was a great business move from Microsoft's standpoint. They're fielding 10 to 15 times the number of search requests they were before the deal was signed. I'm not certain what exactly VZW gets from the move, but it's entirely possible they think Bing is going to win the search engine war and want to get in on the ground floor.

Google's gotten in bed with HTC and given us the G1. Now Bing is edging their way into the smartphone industry. Could we be looking at a B-phone some day soon?

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Robert Evans
The excitement about new smartphones, tablets and anything mobile drive Robert to unearth the latest rumors and developments in this fast moving space. He adopted 4G as soon as it become available and knows where the mobile market is going.
Robert can be contacted directly at robert@i4u.com.