With the massive popularity of the movie Avatar and the fact that it is now the most popular movie ever made you know there would be a game and other content based on the film. Ubisoft and RealD have announced that they would be integrating RealD stereoscopic 3D technology into the Avatar video game.
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The game is called James Cameron's Avatar: the Game and will be offered on the Xbox 360 and PS3 game systems. The tech will require players to have a 3D ready TV to play in 3D format and glasses will be required.
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When the movie hits DVD and Blu-ray it will be in 3D format as well. This is expected to be one of the films that spur people to buy 3D ready TVs. This is the first I have heard of the Xbox supporting 3D though.