3D TV Will Overtake Regular TV In 4 Years, Say Analysts

Posted: Feb 22 2010, 3:04pm CST | by , Updated: Aug 11 2010, 7:39pm CDT, in News | Home Entertainment


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By 2014, more than half of US homes will own 3D TVs, sales of which will be sparked largely by 3D Blu-ray media, according to analysts at Futuresource.

"Our research shows an imminent upsurge in the adoption of 3D-capable High Definition and Blu-ray hardware, now strengthened by a clearly defined 3D roadmap," said the research firm's director Jim Bottoms.

Bottoms also commented on the forthcoming ability of the PS3 to play 3D games. A firmware upgrade is slated for the console sometime this year to allow playback of three-dimensional content.

As of today, there is no mass content specifically designed to work with the next generation of 3D TVs. To make such an ambitious prediction over a relatively short-term period of time is almost unprecedented. Most medium transfers take several years to happen, and that is after the new media is actually introduced to retail.

However, 3D does appear to be the wave of the future. Strategy analyst John Bird says that a unified approach to the medium will help spark the movement. "With a number of leading hardware brands all vying to carve out an early position in the 3D TV and BD market, 3D Ready TVs and players will seed the 3D market in much the same way as the HD market was primed five years ago," he said.

Check out I4U's coverage of 3D TV.

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The Author

<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.




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