3D TV Market To Go From 0 To 78,000,000 In 5 Years

May 26 2010, 12:06am CDT | by Mark Raby

In 2009, there were no stereoscopic 3D TV sets on the market. By 2015, there will be over 78 million sold, according to a new report from iSuppli.
The consumer electronics analyst group predicts that 4.2 million 3D sets will be sold this year. That's a pretty big number for a technology that's still brand new and on the most expensive side of the TV market.

However, although iSuppli is bullish on 3D sales, it notes that the standard has several obstacles to overcome. For example, Blu-ray players will fragment the market with some that can support 3D output and some that can't.

second is the issue of content standards. "Although consumers will expect quality similar to the blockbuster movie Avatar, achieving an equivalent immersive experience will depend on content availability, among other factors," it said.

There is bound to be a lot of confusion among consumers who must first buy the right kind of TV, then 3D glasses and hardware that can playback 3D content. Even with all that, iSuppli expects that 78 million 3D TVs will have been sold by 2015.

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.