Around 2 Out Of 3 Gamers Prefer Physical Games Over Digital Downloads

Posted: Jul 13 2010, 5:47pm CDT | by , Updated: Aug 12 2010, 12:23am CDT, in News | Gaming


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Although the video game industry, much like the music industry, is definitively shifting to digital download, the majority of gamers say they still prefer having something to hold in their hands.
That's the opposite of the music industry, as the majority of Americans now say they prefer digital copies of their songs. However, 64% said they like having an actual disc when it comes to video games.

These are the results of an Ipsos MediaCT survey published in industry trade magazine MCV. Of course, some like having an actual product to show off, to browse through at the store, and to put on the shelf. Ipsos MediaCT cites a different primary reason, though.

MediaCT director Ian Bramley said of the results, "I believe the preference for physical discs amongst next-gen gamers reflects the potential value they derive from the pre-owned market, which is holding up the preference for physical - this is unlike the music and film markets."

Bramley did also note that having a "physical collection" and the ability to do "in-store browsing" were also important considerations for gamers.


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