IFA: 2D-To-3D Conversion About To Get A Lot Cheaper

New chipset drastically reduces cost

Sep 1 2010, 8:58am CDT | by Jordan Cressman

IFA: 2D-To-3D Conversion About To Get A Lot Cheaper

While a lot of 3D TV sets already offer real-time conversion of 2D to 3D, a technology firm has invented new technology that makes the entire process a whole lot easier and simpler.

Trident Microsystems has created what it calls the first integrated 2D-to-3D conversion chipset, with "best-in-class" 3D capabilities. The company hopes it will replace the current hardware that TVs, like all of Samsung's 3D TVs, use to allow consumers to convert 2D media in real-time.

The PNX5130 2D/3D Conversion Chipset uses Motion Accurate Picture Processing (MAPP) to generate up to 240 Hz of display output instantaneously. It looks for specific color and line points on the picture and creates special display sequences to give the picture depth when viewed with 3D glasses.

"By integrating the 2D-to-3D conversion feature directly onto our PN5130 chipset, Trident enables customers to deliver lower-cost 3D TVs that are capable of displaying the large volumes of 2D content in impressive 3D," said Trident SVP Dirk Wieberneit in a statement.

"Given that the majority of today's TV content is in 2D, this is a critical feature for the top TV OEMs and we are proud to be the first chip manufacturer to provide this capability in PNX5130 frame rate converter products."

Indeed, the 2D conversion has been a major selling point for Samsung, as there is very little true 3D content available at the moment. That's going to change in a big way over the next several months, though.

We're expecting 3D to be a big topic at IFA, which begins this Friday in Berlin. Stay tuned for all the latest news from the show.

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