The LG Optimus One and LG Optimus Chic got already unveiled in Korea in July.
LG announced today to launch the new LG Optimus One and LG Optimus Chic on September 14 in a virtual event. I like virtual launch events. I think they are the future, but LG has already unveiled the Chic and One in Korea in July.
LG will broadcast the event utilizing video streaming technology as well as Twitter. Intended to be interactive, questions during the live questions and answers session will only be accepted through Twitter. Participants will get to experience a new level of accessibility through this creative and interactive format, as LG hopes to set a new standard for press conferences through this event.
During the virtual digital news conference, Skott Ahn, CEO and President of LG Mobile Communication, will showcase the LG Optimus One and LG Optimus Chic and discuss LG’s smartphone business strategy moving forward. Questions and answers with LG executives will be held directly after the presentation.
For this announcement, LG asked Garson Yu, Founder and Creative Director of yU+Co, to produce the opening graphic for the event as well as the videos demonstrating the features of the LG smartphones. Mr. Yu is responsible for numerous eye-catching title sequences for major Hollywood blockbusters including 300, Shrek and Watchmen.