Developer Of iPhone's GPU Acquires 3D Graphics Company

In other words, the iPhone 5 is gonna be kick ass!

Dec 15 2010, 5:59pm CST | by Mark Raby

Developer Of iPhone's GPU Acquires 3D Graphics Company

The iPhone is really ramping up its gaming prowess, and it looks like the platform is about to get a really huge boost in that department thanks to some happenings with the company that powers the mobile phone's graphics chip.

As reported by Reuters, Imagination Technologies has just acquired graphics master Caustic Graphics. Imagination Technologies is the company that makes the iPhone's graphics processing unit.

With the acquisition, you have to believe that IT will be able to pack a much more powerful punch with the next version of the iPhone.

"This acquisition opens up the potential for highly photorealistic imagery to reach new real-time applications and markets, including consumer, not possible previously, via its integration with POWERVR, which is the de facto standard for mobile and embedded graphics," said the company's PR director David Harold in a TechRadar interview.

So the company is looking into incorporating this newly acquired tech into the consumer market, but what about the iPhone specifically? Well, Information Technologies is very committed to the mobile sector, and all but confirmed what we're saying in Harold's interview, with this quotation: "We would not have acquired this [Caustic] technology if we did not believe we could get it into handsets."

This was the year for the iPhone to prove it could be a viable gaming platform. It did that, but only with games like Angry Birds and Cut the Rope - very casual games. 2011, it seems, will be the year in which the iPhone proves it can actually do hardcore games as well.

And when the iPhone 5 comes out, we might even see the PS3 and Xbox 360 getting a run for its money.

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.

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