Is "cloud" really a great name for a consumer offering?
Apple is rumored since a while to offer a new range of cloud based services. A music locker and other services are supposed to come with the release of iOS 5. Apple has stopped selling MobileMe, which is a strong indicator that something new is coming in the services offering.
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GigaOM reports that Apple might have bought the domain icloud.com from a Swedish company. Their source say that Apple paid $4.5m for it. Hey Apple, how about i4u.com? For $4.5 million it is yours. It is much shorter and easy to remember.
Buy the way, here is maybe the reason why Apple's social network named Ping is not catching on. It misses the "i" in the name. icloud will therefore change cloud services as we know them and the Apple iCloud will become the gold standard.
Why this important:
If Apple does cloud based services right, we might be able to leave the PC behind us. There are of course many issues with online stored data. The recent Playstation Network hack illustrates the security challenges such services face. If we all store our music and videos than this will bring new requirements for data networks. Managing and storing data is a big pain for consumers. Having everything centrally in one cloud service could be huge and make use forget that there have been ever hard-drives.