Apple did not unveil the 2011 Back To School deal at the WWDC 2011 keynote as rumors in May said. Apple is waiting pretty long to unveil the deal for students this year. Last year Apple announced the Back To School deal on May 25th. Apple has announced the Back To School deal at either the end of May or first week of June in past years. Last week I pointed to next Tuesday as the launch date for the Apple Back To School promotion. New rumors say it will be Wednesday though.
9to5Mac reports that Apple Stores will change the visuals during Tuesday night. The new displays would be for the Apple Back To School Promotion and even maybe also for new MacBook Air as Chronicwire (via MacRumors) tweets.
The Wednesday launch for the Back To School deal makes sense as some countries have a holiday on Monday (Pentecost). This is possibly the reason why Apple is not choosing the typical Tuesday as their launch day.
It would be of course very sweet for students if the new MacBook Air is available already, but we reported last week that the 2011 MacBook Air just entered mass production. Additionally it would be a bit close to the OS X Lion update to still be shipping new hardware. Nothing is impossible though with Apple. We will see on Wednesday. Update: Forget about the new MacBook Air on Wednesday. ChromeWire just tweeted that their sources mixed up part numbers and unlocked iPhones instead of new MacBook Air laptops will reach Apple Stores. I already regret to have posted this rumor.
We still do not know what Apple will offer this year as their Back To School Deal. There are some rumors saying that Apple might offer a discount on the iPad when purchasing a new Mac. In the past years Apple offered a free 8GB iPod touch with a Mac purchase.
The 2011 Apple Back To School Promotion has officially launched. Students, You get a free $100 App Store Gift Card with your Mac purchase. Educational price discounts of course still apply. Save for instance $200 on the MacBook Pro.