Privately owned ISP and Domain Registrar, well known from their sexy Super Bowl Ads, is selling for $2 billion says WSJ.
The Wall Street Journal reports tat closely-held GoDaddy Group Inc., home of the Go Daddy Girls and best known from their sexy Super Bowl commercials, is selling to a group of investors for a cool $2 billion to $2.5 billion. The deal is supposed to be announced as early as next week. Buyers are supposed to be private equity companies KKR and Silver LAge Partners. A third unnamed investor is supposed to be part of the group as well.
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This sounds like GoDaddy founder Bob Parsons is on his way for a nice payout. GoDaddy.com has become the world's largest registrar for domain names. How much Danica Patrick and the other Go Daddy Girls contributed to that success is hard to say.
Over the past years, Go Daddy had tremendous success driving traffic to their site from sexy and college humor driven Super Bowl ads. Last Super Bowl was no exception.
Photo shows Ella Koon, Go Daddy's Girl for Asia.