Jul 8 2011, 7:22am CDT | by Luigi Lugmayr
The rumor about Apple releasing a new cheap iPhone to battle Android on the low-end is not dying. There was quite some intensity to the budget iPhone rumor end of June when an analyst laid out the possibility of a $350 pre-paid iPhone. Now 9to5Mac reports that a reliable source told them that Apple is indeed releasing two iPhone models this Fall. One completely new high-end device with new design and a visually distinct bargain iPhone.
9to5Mac thinks that Apple will use the current iPod touch platform to build a low-cost iPhone. My colleague Robert already argued against Apple diluting the iPhone with a cheaper model here. I share his concerns, but Apple is already selling a cheap iPhone. It is the iPhone 3GS. For me it is not a technical issue for Apple to offer a low-cost iPhone. Apple could market the iPhone 3GS as a pre-paid device today at a reasonable price. To really make an impact on the low-end smartphone segment they would need to bring the price down to under $300 though.
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Luigi Lugmayr
Luigi is the founding chief Editor of I4U News and brings over 15 years
experience in the technology field to the ever evolving and exciting
world of gadgets. He started I4U News back in 2000 and evolved it into
vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com. Luigi posts regularly on LuigiMe.com about his experience running I4U.
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