AT&T to Sell Plan to Charge App Makers for Data Traffic

Feb 28 2012, 2:15pm CST | by , in News | Mobile Phones

AT&T to Sell Plan to Charge App Makers for Data Traffic
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Do you think developers would pay for your data traffic for using their apps?

For a long time companies have been able to have toll-free phone numbers where they pay for the costs of the phone call so customers will feel more comfortable calling without having to worry about charges. AT&T is now talking about a plan that could see it allowing app developers do the same thing for data charges racked up using their apps.

AT&T claims that there is interest from companies to use the feature to capture the interest of consumers. This seems like a very strange thing to me, data is much more expensive today than a phone call. I can certainly see developers of the popular app paying out huge sums of money for data traffic.

This plan comes a time when AT&T is trying to force people away from unlimited data plans to tiered plans were it can make more money. I could see this being popular for subscription applications for news content. However, I don't see any developer of apps that are in use frequently wanting to pay for the data traffic generated.


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