Filed under: News | Technology News
Aug 23 2012, 1:22pm CDT | by Luigi Lugmayr
Microsoft surprised everyone today with a new logo. There has been no change in the last 25 years. Now, a month ahead of the Windows 8 launch, Microsoft brushes up its corporate identity. The...
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Microsoft surprised everyone today with a new logo. There has been no change in the last 25 years. Now, a month ahead of the Windows 8 launch, Microsoft brushes up its corporate identity.
The logo has two components: the logotype and the symbol. For the logotype, we are using the Segoe font which is the same font we use in our products as well as our marketing communications. The symbol is important in a world of digital motion (as demonstrated in the video above.) The symbol’s squares of color are intended to express the company’s diverse portfolio of products.
Starting today, you’ll see the new Microsoft logo being used prominently. It will be used on Microsoft.com – the 10th most visited website in the world. It is in three of our Microsoft retail stores today (Boston, Seattle’s University Village and Bellevue, Wash.) and will shine brightly in all our stores over the next few months.
Luigi Lugmayr
Luigi Lugmayr (Google) is the founding chief Editor of I4U News and brings over 15 years
experience in the technology field to the ever evolving and exciting
world of gadgets. He started I4U News back in 2000 and evolved it into
vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.
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