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Meet the New Microsoft Logo

Aug 23 2012, 1:22pm CDT | by , in News | Technology News

Meet the New Microsoft Logo

Windows 8 really is a big milestone for Microsoft. Now they've even changed their company logo for the first time in 25 years. Watch video below.

Microsoft surprised everyone today with a new logo. There has been no change in the last 25 years. Now, a month ahead of the Windows 8 launch, Microsoft brushes up its corporate identity. 

The logo has two components: the logotype and the symbol. For the logotype, we are using the Segoe font which is the same font we use in our products as well as our marketing communications. The symbol is important in a world of digital motion (as demonstrated in the video above.) The symbol’s squares of color are intended to express the company’s diverse portfolio of products.

Starting today, you’ll see the new Microsoft logo being used prominently. It will be used on Microsoft.com – the 10th most visited website in the world. It is in three of our Microsoft retail stores today (Boston, Seattle’s University Village and Bellevue, Wash.) and will shine brightly in all our stores over the next few months. 

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