Oct 25 2012, 4:43am CDT | by Luigi Lugmayr
The console business has become really hard. Nintendo is releasing the Wii U on November 18 and has now revealed that their new console is sold below cost according to GamesIndustry. Satoru Iwata, president of Nintendo said: "The Wii U hardware will have a negative impact on Nintendo's profits early after the launch because rather than determining a price based on its manufacturing cost, we selected one that consumers would consider to be reasonable."
The Wii U sells for $299.99 and $349.99 respectively. The initial stock of Wii U is basically sold out. Only expensive bundles pop up now and then. Here is for instance a $459 Wii U bundle that is in stock on Walmart.
Nintendo plans to sell 5.5 million Wii U consoles this fiscal year.
Luigi Lugmayr (Google) is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at email@example.com.
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