Audiobooks on CD or Casettes are a thing of the past. PlayAway is a new product that delivers audio books pre-loaded on a portable digital audio player.
Consumers just have to pop in a battery and are ready to consume the PlayAway audio book.
FindAway the makers of the PlayAway player are bringing the new product on the market in time for the Christmas season. They work on publisher relationships to offer a broad range of content.
More details on GizMag.
Lots of people do not want to deal with downloading and copying media on mp3 players. PlayAway could be a huge success.
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