Dell DJ Ditty - I Really Cannot Believe this Name

Sep 21 2005, 12:51pm EST | by Luigi Lugmayr

So Dell officially launched their first flash based MP3 player today dubbed Dell DJ Ditty.

At first, because I am not a native English speaker, I thought Dell tries to be funny and make the name of it's new MP3 player sound like the name of Music Celebrity Diddy (formerly P. Diddy). But then I found out Ditty also means little song or something like that.
Anyway, Dell's new player comes in a 512MB configuration and has a small 26x11mm LCD screen. Ditty measures 3.6 x 1.1 x .5 inches and weighing only 1.29 ounces. The battery holds 14 hours. Dell DJ Ditty supports MP3 and WMA-DRM files. The Dell DJ Ditty sells for $99.99 on Dell.com.
This is of course the same price as the iPod shuffle. Here is a wild idea: Why not under-price Apple?
More details on the announcement on Yahoo.

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Luigi Lugmayr
Luigi is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com. Luigi posts regularly on LuigiMe.com about his experience running I4U.