This weekend saw the first (limited) unveilings of the Zune HD media player. In addition to getting a bunch of photos and videos of this hot new filly in action, some clever consumers managed to ferret out a few interesting pieces of info. Engadget reports that someone named Mathew Arkin on Qik got a photo of the 'apps' section of this new gadget. There were no apps available as of yet, but Microsoft's choice of wording has raised a lot of questions.

As far as has been officially stated, those 'apps' are meant to be a variety of downloadable games for the Zune HD. Microsoft wants this new player to be able to compete with the iPod Touch in terms of gaming ability. If that section were just for games, though, why would it be titled 'apps'?

Outside of that, we've got one more piece of Zune HD news. When questioned as to whether or not there would be an SDK, one of the people running the demo answered 'yes'. Before you get all excited, we have no independent confirmation of this and that answer could just be the words of a salesperson trying to please a customer. Aspiring Zune HD developers will just have to wait until release day, Sept. 15th, to find out for certain.