The Best Videos of the Week [Video]

Source: Gawker

Have you heard that video is a big thing over at Gawker Media? It's true, we watch and post a lot of videos each week. Here are some of the best videos of week, culled from an array of Gawker Media sites. Sunday's annular eclipse produced ...
Full article at: Gawker  More like this  15 hours ago, 11:33am CDT

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Lockhart Steele Joins the Board of PandoDaily

Source: PandoDaily.com

I decided on a whim to outscoop this post last night at PandoMonthly, when I announced that PandoDaily is adding Lockhart Steele to our board of directors. I’m lucky enough to know a lot of great entrepreneurs ...
Full article at: PandoDaily.com  More like this  1 day ago, 6:28pm CDT

Life pared-down becomes an industry

Source: The Seattle Times

NEW YORK — It may be that the house of the future is an apartment — at 420 square feet, a very small apartment — in a century-old tenement building on Sullivan Street. Shiny and white, it has movable walls that allow it to morph from one room into s ...
Full article at: The Seattle Times  More like this  2 days ago, 12:14am CDT

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A push to outlaw anonymous commenters in New York gets big eye-roll from digital media

Source: Capital New York

One might have expected the news that several Republican state lawmakers in New York want to pass a law essentially banning anonymous comments on the web to be met with outrage. But the reaction from New York's digital-m ...
Full article at: Capital New York  More like this  2 days ago, 4:26pm CDT

For Some Magazine Publishers, Web Still Isn’t That Important

Source: Mashable

Like Tweet +1 Share Pin It Share Although magazine publishers have embraced mobile platforms, particularly the iPad, the web is still not all that important, executives at Conde Nast and Meredith Corp. indicated on stage at a paidContent conference i ...
Full article at: Mashable  More like this  3 days ago, 9:32pm CDT

How Gawker wants to monetize comments

Source: Columbia Journalism Review

Back in November, I grappled with the fact that online display ads in general, and banner ads in particular, are clearly not working very well; my suggested alternative was for brand advertisers to embrace ...
Full article at: Columbia Journalism Review  More like this  3 days ago, 10:10am CDT

Huffington Post Enters The Branded Content Business

Source: The Business Insider

As part of the service, HuffPo will create a website for a brand, and the band will then take over content, which includes repurposing prior posts from HuffPo. Razorfish is one agency considering the offer. Janet Balis, svp ...
Full article at: The Business Insider  More like this  4 days ago, 10:16am CDT

The Line Between Advertising And Editorial is Gone. Us That A Good Thing?

Source: Adrants

It's funny how quickly things change. When Adrants launched in 2001 and then became a business in 2003, things were still pretty traditional. Banners ruled. DSP stood for digital signal processing (not demand-side publishing). RTB was ...
Full article at: Adrants  More like this  4 days ago, 9:33am CDT

The Huffington Post Wants to Help Brands Create Their Own Content Sites

Source: Advertising Age

The Huffington Post is expanding the way it works with brands in an effort to cash in on the popular brand-as-publisher trend, Ad Age has learned. The company, part of AOL, has been talking to ad agencies and marketers about helping them build webs ...
Full article at: Advertising Age  More like this  4 days ago, 8:58am CDT