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Bill Gates Tops Forbes Billionaires List Again

Bill Gates Tops Forbes Billionaires List Again

HTC Re Vive VR Headset revealed

HTC RE Vive VR Headset Revealed

NASDAQ is Back at 2000 Dot-Com Bubble Level

NASDAQ is Back at 2000 Dot-Com Bubble Level

Basel World 2015: HYT H3 Mechanical Watch shows Time with Fluid

Basel World 2015: HYT H3 Mechanical Watch Shows Time with Fluid

Apple Watch Launching in Multiple Countries This April

Apple Watch Launching in Multiple Countries This April

marketing strategy

Be an Expert or Go Home

Be an Expert or Go Home Content is no longer king. Today, content marketing is king. Successful content marketing is not about volume, it is about being an expert and helping others. Branding and reputation follow from this, as does trust....

Jan 7 2014, 10:56am CST

5 Second-Act Careers To Sail Through Retirement

5 Second-Act Careers To Sail Through Retirement Nancy Collamer, a career coach based in Old Greenwich, CT, offers hope to the burned out and the bored in mid-career. It’s possible to switch gears in midlife and to start a new venture that brings rewards, both...

Jan 7 2014, 10:06am CST

4 New Year's Resolutions Your Small Business Should Keep This Year

4 New Year's Resolutions Your Small Business Should Keep This Year Each January, Americans make a list of resolutions to help them live a better life throughout the year. Whether those resolutions are to lose weight or get out of debt, a new year provides the opportunity to begin with...

Jan 6 2014, 2:56pm CST

Facebook To Help Brands Convert 55 Million U.S. Hispanics

Facebook To Help Brands Convert 55 Million U.S. Hispanics In 2014 brands must finally resolve their fate with Hispanic consumers. Most companies see only the growing number of Hispanic consumers and their estimated $1.5B purchasing power in 2015, yet fail to authentically...

Jan 6 2014, 9:46am CST

How To Double Your Content Marketing ROI In 2014

How To Double Your Content Marketing ROI In 2014 December brings many traditions: enjoying the holidays, wrapping up projects from the year that’s ending, and gearing up for the year ahead. One piece of the process is evaluating how you did in relation to the...

Dec 30 2013, 2:41pm CST

Beyonce Fights Back Against The Amazon/Target Boycott

Beyonce Fights Back Against The Amazon/Target Boycott If you’ve been following the marketing strategy used by team Beyonce on her latest self-titled album, you know that it’s been quite clever so far. To recap, the Beyonce album was released on the unsuspecting public...

Dec 23 2013, 9:26am CST

Samsung’s Marketing Campaigns May Not be Paying Back Much

Samsung’s Marketing Campaigns May Not be Paying Back Much Samsung spends billions of dollars on its marketing efforts. But many of its marketing campaigns may not be paying back much in the way of popularity.

Nov 28 2013, 7:37am CST

ZTE will Sell its Smartwatch for Lower Price

ZTE will Sell its Smartwatch for Lower Price The Chinese company, ZTE is to enter the smartwatch race next year. It will be coming out with its own smartwatch version that is to match technological wits with the likes of Samsung’s Galaxy Gear but at lower price. And ZTE's first smartwatch will only work with its on smartphones just like Galaxy Gear works only with its own devices.

Nov 25 2013, 7:12am CST

BlackBerry Z10 Prices Dropped by 75% to as low as $49

BlackBerry Z10 Prices Dropped by 75% to as low as $49 Four major US carriers cut prices of BlackBerry Z10. $49 is the new contract price of Z10 at Best Buy and Amazon while AT&T and Verizon are offering the smartphone for $99 under two-year contract.

Jul 13 2013, 7:35am CDT

Robert Downey Jr. Signs with HTC for $12 Million

Robert Downey Jr. Signs with HTC for $12 Million HTC is preparing for a marketing strategy. For its new ad campaign, HTC has reportedly signed on board the “Iron Man” actor Robert Downey Jr. The deal is sealed for a cool $12 million. It has a two years time span.

Jun 21 2013, 9:57am CDT