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Do Algorithms Dream Of Viral Content? - 2014 SXSW Music, Film + Interactive FestivalDo Algorithms Dream Of Viral Content? - 2014 SXSW Music, Film + Interactive FestivalDo Algorithms Dream Of Viral Content? - 2014 SXSW Music, Film + Interactive Festival

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Twitter’s clickbait spoilers: Spoofing publishers one headline at a time

Source: Digiday

Dom Perignon With Alex Dellal, Stavros Niarchos, And Vito Schnabel Celebrate Dom Perignon Luminous Rose
Upworthy-style headlines that dangle a provocative question or offer an emotional promise are everywhere. Example from just yesterday: “The Wildest Thing About This Job Is Not Even How Disgusting It Is.” So it was inevitable that Twitter would turn on clickbait, with accounts like HuffPoSpoilers and Upworthy Spoiler (which have in turn spawned smaller knockoffs like Rolling Stone Spoilers and Wired Spoilers in the U.K ...
Full article at: Digiday May 29 2014, 11:02pm CDT
 


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The Homepage Is Dead! Long Live The Homepage!

Source: Fast Company

The New York Times Next New World Conference
When the New York Times's plummeting homepage traffic numbers were revealed last week, the Internet again declared the homepage dead. But that may not be so true.When the founders of Upworthy were planning their site, they considered a question that a few years ago would have sounded suicidal: "Should we have no homepage?" They wondered whether staffers' time would be better spent meeting readers where they were already hanging out--on social media, largely--than to hope ...
Full article at: Fast Company May 23 2014, 12:00pm CDT
 

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